In recent times there is an accelerated movement in the privatization of public land.
Some representative cases are the names of subway stops and central squares being
associated with the brands of large corporations. Consequently the city centers are becoming
an ambiguous territory making it unclear what is public and private. Additionally
these newly established social practices have consequences and poses questions
as where private ground begins (and ends) and how the freedom to use such spaces are
affected? The privatization of public land appears to be an encroaching process and
standard as similar patterns were found in other European cities. In our research, we
have observed that a chronotope has been generated and repeated in this process. Similarities
in London and Madrid were found during our ethnographic work allowing us to
assert that any change or social transformation happens as a product of its historical
context. The purpose of this paper is to present the Occupy Movement as a collective action
and to create an archive that supports collective actions and emotions. The results
of this analysis will show how to recognize if a square is private, public or almost–public.